The BIG, commerce Podcast
The podcast for BigCommerce merchants, agencies and anyone with an interest in e-commerce. We talk about the latest features, updates and stories from BigCommerce, as well as e-commerce industry news and trends.
The BIG, commerce Podcast
Season 3️⃣ Episode 4️⃣ - Leveraging referral programs for B2B and B2C with ReferralCandy
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Calashock
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Season 3
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Episode 4
Word of mouth is the best form of advertising, yet many merchants are still not incentivising their customers to spread the word.
In this episode, Luigi sits down with Jamilya from ReferralCandy to understand the best way to launch a referral program, and why B2B brand should also consider using their customers to refer new business.